Step 1 - Regroup your campaigns or adgroups

Ad group structure is the foundation to great quality scores. It doesn't matter what else you do, if the foundations aren't built correctly results will not follow.

High click-through rates (which are the biggest driver of quality score) cannot be achieved if keywords aren't properly grouped in tight families of related terms.

Tenscores shows you where structure problems might be occurring and helps you fix them them automatically with the regrouping feature. 

1

Tasks list

In your tasks list, all elements at the top will be regrouping tasks:

Make sure you fix them.

2

Dashboard

Structure problems are also identified by the regroup badges that appear in the tasks column in the dashboard.

Make sure to regroup all ad groups or campaigns that may have structure problems before moving on to the next steps.

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